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consumers spent approximately $523,000 in the app last month, up 34 percent M/M from $390,000. Worldwide consumer spending in Reddit's mobile app hit about $670,000 in January, up 31 percent M/M from $510,000 in December. trailed its global gains in adoption slightly, climbing 115 percent from 1.3 million in January 2020. installs experienced M/M growth that outpaced the global trend, surging 56 percent to 2.8 million in January from 1.8 million in December. This figure represents 128 percent year-over-year growth from close to 3 million installs in January 2020. In January, Reddit's mobile app saw 6.6 million installs globally, up 43 percent month-over-month from about 4.6 million in December. consumers represent 76 percent of spending in the app to date, or approximately $5.5 million. The majority of these downloads, as well as most of its in-app purchase revenue, comes from the United States, which accounts for about 46 percent of the installs or approximately 55.8 million. To date, Reddit has approximately 122.5 million installs globally from across the App Store and Google Play. This fervor led to the mobile app's best ever month of installs as it hit 6.6 million worldwide downloads in January, Sensor Tower Store Intelligence data reveals.
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"Meme stocks" took the financial world by storm in January, driven largely by users on the social platform Reddit.